I wear eyeglasses, you must know that by now. I still use disposable contacts sometimes, but it’s gotten to a point where the idea of inserting that piece of plastic in my eyes is no longer a welcoming thought.
With that said, granting that I wear my eyeglasses everyday, if I had only one pair that means I will be wearing that same pair for 365 days. Definitely not a great idea for someone like me. Our eye insurance coverage cover for only one free pair a year, with the option to get a designer frame and all the upgrades and pay the difference. That is not cheap! But I know I can build my eyeglass collection through ZenniOptical.com’s stylish prescription eyeglasses from $8. Imagine that, I can get a pair for $8 which means, it is really feasible to have as many eyeglasses as I want to match my every mood and outfit. The choices are vast, as they have a huge selection of frames and are available in single vision, bifocals and even progressive lenses. Not only that, you can also have tinted lenses as well as potochromic lenses.
Now, don’t think that your eyes are fooling you. I wrote $8 and that is indeed right. ZenniOptical.com can offer these low prices because they have cut off the middlemen, they virtually have no advertising budget to speak of. They sell their own manufactured frames direct to you and me, their customers. This is exactly the kind of retailer we need during this challenging economic times. As written in an article (http://www.chicagotribune.com/business/yourmoney/chi-ym-spending-0722jul22,0,2050256.story) in the Chicago Tribune, Americans spend $28.7 billion annually on vision products and services, as gathered from the Vision Council of America, and most Americans have got no clue where to source cheap eyeglasses because they don’t shop around. Price of the same eyeglasses and lenses vary from store to store. As quoted in the Chicago Tribune article, if price is paramount to you, an internet retailer such as ZenniOptical.com is the perfect source. Truly an unheard of cost pricing, but it has remarkably revolutionized the eyeglass industry.